Sensory Laundry Lab

A bespoke laundry lab designed specifically for fragrance research

In a competitive laundry market where consumer repeat purchase relies heavily on fragrance, we are proud to be at the forefront of fragrance testing in this category.

Our sensory laundry lab, located within the Innervisions facility at Swift Research, has been designed specifically for fragrance research. With 12 washing machines and 4 dryers, we can accommodate laundry preparation and storage for "sniff testing" both onsite and across the UK.

This invaluable resource allows FMCG and fragrance manufacturers to test a range of fragrances in neat, damp and dry formats, supported by full project management from our laundry team experts.